Thursday 16th February: Creating Typography from inspiration , stage 2

The aim of this second typography workshop was to develop designs I had previously created into full alphabets carrying through the various styles I had discovered.

I feel this was my strongest development out of all the alphabets I created. I liked the abstract style of my initial idea below on the right, the way the shapes all fit nicely together inside the letter but I wanted to refine this further so that the shapes physically made up the typography. I came across this image by, I loved the structure of how all the different sized shapes fit together to make one composition. Some sticking out, some over lapping others. I used this idea to build my letters. I think the overall effect was interesting, but some letters for example the X and the Y need to be refined as they are over complicated meaning they have become illegible. Also, the scale of some of the letters don’t work for example the a is bigger than the b, so I need to work on getting the letters to work together. 

My influence for the above developments.

In this alphabet, I tried to recreate the flow of the lines like my previous design. Although I like the style of the letters, using a thick marker on a smaller scale didn’t work that good ruining some of the detail of the letters and the variety of thicknesses of the lines. To develop this further I am going to try and recreate the variations of thickness myself using a thin fine liner to see if I can get more accurate lines and details in the serifs and curves of the letters.

Monday 6th February: Animation Heroes- defying cultural convention

Theories of play

Child development theories -early 50s
Freud.. Skinner.. -  Behaviours that were out of the norm children with learning difficulties who hadn't developed properly

Social Development theories- further investigations
Bowbly - Attachment theory
Bandura - Social learning theory
Piaget- Stages of Cognition - thinking and mental processing- active learners once got a little bit of information that children independently learnt for them selves.
Lev Vygotsky- Sociocultural Theory

Culture and emotion

Pyramid of reality and meaning , asked people to choose 3 they were most connected to from that he could predict the type of person you were , what products you are interested in etc

Playful polotics- Reflection of social norms tom and jerry , top cat and yogi bear slumbing it having to steal off the streets etc at the time there was a recession whilst there was rising homelessness etc , spiderman , paddington , magic roundabout
Reflect whats going on in society , having fun taking a dig of whats going on. Duel audience good for kids but also appealed to adults

Sofa Satire- Narratives from events and issues of the time Beefus and but head, baby jessica fell down a man hole whole world press was there they took the mick out of the media and how crazy it is and how we are all influenced by it . Simpsons and Family guy giving social commetry, homer does everything wrong but its taught us lessons of parent hood,

Girl culture all things nice-A Vechile for consumer indoctrination power puff girls, strawberry shortcake , dora the explorer educational so parents backed it

Authoritay -  Challenging the status quo and platform for alternative belief systems South Park very outspoken , has a massive effect

Us and them branding- Epitome of emotional attachment and consumer culture Spongebob , Ren and stimpy, Fairy odd parents. Spongebob merman and barnacle boy he wanted everything t-shirts etc and was obsessed with getting the character out of the cereal showing about marketing culture.Ren ad Stimby went over the line and wasn't shown on prime time tv ect  whereas sponge bob only slightly touched on cultural issues so it rocketted.


















Golems Pre internet and post internet brains - medium is the message
All have a favourite character still now , emotional connection to things

Thursday 2nd febuary: Kinetic typography.

Final typography vid 1 from Anna Loveland on Vimeo.

This was the first time I've tackled kinetic typography. At first i was slightly baffled but as the workshop progressed i experimented with different ways of manipulating the typography and am overall pretty pleased with some of the effects i managed to create. I love the style that runs through the motion graphic, and the way the lines slide in and out with music. It makes it feel very sleek and smooth. The only bit I'm not too happy with is when the french flag falls down the page, its too simplistic and i think it ruins the sleek and modern feel to the animation. Therefore if i were to develop this piece of work further i would find a more interesting style to illustrate the flag in that fits better with the style of the work, although i like how the transitions allow the animation to flow all together with the music.